THE ARCHITECT
JAKE REDMOND Fractional Design Partner
I bring a rare mix of creativity, curiosity, and technical depth to product teams. I specialize in taking complex, abstract ideas and translating them into clear, shippable systems.
THE CORE THESIS
LOGIC IS THE FOUNDATION OF CRAFT.
Most Series B products don't fail because of bad aesthetics. They fail because the "pretty" interface breaks when it hits real data, complex edge cases, or contradictory user incentives.
You cannot polish a system that is fundamentally broken.
My philosophy is simple: We must validate the logic so that we can execute the craft.
THE INPUT QUALITY LAW
INPUT -> LOGIC -> OUTPUT
In complex consumer software, the quality of the final interface (Output) is strictly determined by the quality of the requirements (Input).
Most teams rush to the Output phase—designing the Happy Path while ignoring the system logic.
The Result: When the design hits real data, it breaks. Engineers force last-minute hacks, and the visual polish evaporates.
I reverse this flow. I act as the bridge between your Product Manager's vision and your Engineering Lead's reality. I design the Logic (the skeleton) to support the Pixels (the skin).
THE FRAMEWORK
POWERED BY MEMETIC DESIGN™
To ensure the logic holds, I use a proprietary framework called Memetic Design.
This is the practice of aligning a team's Backstage Memes (unwritten rules/incentives) with its product goals. It recognizes that if your team is disorganized, your product will be too.
I use this framework to:
Clear the Noise: Remove the Coordination Tax so the design team has space to focus.
Align the Logic: Ensure Product, Engineering, and Design agree on the architecture before we commit to pixels.
This isn't theory. It is a practical protocol to ensure that what we design is what actually ships.
MY ROLE
I AM A FULL-STACK PARTNER.
I thrive in the messy middle of product development: Fintech, Data Tools, and Enterprise SaaS. I do not sit in an ivory tower. I operate in the tools (Figma) while thinking in the boardroom.
As an Executive: I debug your organizational structure and decision protocols.
As a Practitioner: I execute high-fidelity UI that is buildable and scalable.
You don't need to choose between Strategic Rigor and Visual Polish. You need a partner who delivers both.