Your Fractional Product Designer
For scaling tech companies that need senior-level product strategy and improved cross-functional collaboration, but aren't ready for a full-time executive hire. I act as your on-demand partner, embedding with your team to provide the strategic guidance needed to build market-leading products.
Are You Trapped in the Feature Factory?
In the AI-first world, the pressure to ship is relentless. But speed without strategy leads to a common set of challenges that even the best teams face:
Reactive Roadmaps: Your product direction is driven by inbound requests and competitor moves, not a clear, proactive vision.
Misaligned Teams: Engineering, design, and product are working hard but pulling in different directions, leading to wasted effort and friction.
Shipping Features, Not Outcomes: The team is successfully launching features, but you lack the confidence that they are moving the needle on key business metrics.
Unvalidated "Big Bets": You have a game-changing idea but are hesitant to commit months of engineering time without a clearer signal of market fit.
The problem isn't a lack of talent; it's the absence of a shared system for strategic thinking.
Escape the Feature Factory
I help product and design leaders transcend reactive approaches by installing a new system for product creation. This isn't about "doing design" for you; it's about equipping your team with the strategic frameworks to make better decisions, faster.
My fixed-scope sprints are designed to deliver a specific, high-value outcome in a compressed timeframe:
✅ A Clear, Actionable Product Strategy: A visual map of where you're going and why, aligned to clear business outcomes.
✅ A Validated Product Direction: High-fidelity prototypes and user feedback that de-risk your next major investment.
✅ An Aligned & Energized Team: Your team will not only have a clear plan but will have co-created it, fostering deep ownership.
✅ A Repeatable Strategic Playbook: You don't just get a plan; you get a new set of tools your team can use long after the sprint is over.
Who is this For?
Heads of Product/Design who need to align their teams and instill a more strategic, outcome-driven culture.
Founders & CEOs who need to de-risk a new product venture or a significant strategic pivot.
Product Teams kicking off a major new initiative who need to ensure they're building the right thing from day one.
Stop Reacting. Start Designing.
Let's discuss where your team is stuck and how a targeted strategic sprint can provide the clarity you need to move forward with confidence.